Staying focused on what’s important in life and business, Virginia Parker is determined to make her new business a rolling success.
Meet IAW members in Featured Members, a weekly column where members highlight their careers and businesses. Today, the spotlight is on VIP Member Virginia Parker. VIP, Elite and Preferred Members: to be featured in Member Spotlight, contact us at memberservices@iawomen.com.
IAW: When things get tough, how do you keep yourself going?
Parker: When things get tough I talk to Jesus, because he’s the only one that can bring me though. Nothing is permanent. Don’t stress yourself too much. Because no matter how bad the situation is, it will change.
IAW: What three business rules have contributed most to your success?
Parker: 1. Always give customers the upmost respect since they’re paying you; 2. Let your customer know that some things are only done by order; and 3. It’s a 48-hour order request for special events.
IAW: Describe your personal brand. Which platforms do you use to showcase it?
Parker: My personal brand is I put “love” into everything I do. Baking cakes, cookies, pies. I use word of mouth and business cards to get the word out. By the Spring of 2018, it will be rolling into your city. Look for me. Ginny Gourmet Sweet Truck.
IAW: What is the best business advice you ever received from another woman?
Parker: Stay focused and you will succeed in whatever you want in life.
IAW: What woman in history has most influenced your beliefs?
Parker: Ms. Rosa Parks, she was determined to make her point and she did. She paid a price but we can now sit anywhere on the buses we want. That’s me. I am determined to get Ginny Gourmet Sweet Truck up and rolling.
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