Accountability Without Blame
Often, finding the source of a problem means finding who to blame. It turns into “who was in charge” and then throwing colleagues under the…
Why Social Media is NOT Your Marketing Plan
There’s no doubt social media has revolutionized the marketing world—but that doesn’t mean it has to become our entire world. Sure, it’s a cost-effective, immediate…
How to Write Blogs Your Clients Will Actually Read
In recent years, blogging has increasingly been used by businesses to connect with their customers or potential customers. Because of blogging’s increased popularity, it can…
Maintaining Successful Online Reputation & Profiles
Have you Googled yourself lately? Did you like what you saw? A big part of building a personal brand is maintaining your online reputation and…
Breaking Through the Screen: Optimizing Your Online Presence
I recently had the pleasure of attending a virtual networking roundtable hosted by IAW Member Daniella Monestime. This was an interactive session that offered great…
The Importance of Live Video on Your Social Media Channels
Tanya Memme is an award-winning television host and has launched a program called “Be Your Brand” Video Performance Mastery. Tanya joined us for eCoaching in…
Podcasts We Love
Who doesn’t love a good podcast? We certainly do here at IAW! Podcasts are a great way to increase your reach and spread your influence,…
#newrelease Books to Motivate Women
Do you keep an eye out for #newrelease books? We do, and there have been some good ones lately! Check out our top picks for motivation here.
8 Books That Will Help You Achieve More in 2019
Now that we’re well into the first month of the new year, we wanted to share some of our favorite books that help us define…
Expert Tips to Grow Your Instagram Following
by Rachel Pedersen How do I grow my Instagram following? That seems to be the million dollar question right now – in several ways. If…